Building What’s Next: Kevin Jones on Innovation and Strategy at Catalyst

Catalyst, formerly known as PCI Geomatics, has been a cornerstone of Canada’s geospatial software landscape for more than forty years. As the industry moves toward cloud-native analytics and operational Earth Observation solutions, Kevin Jones has been at the center of that transformation. As Chief Product Officer, he leads Catalyst’s product vision, helping shape tools that make satellite data more accessible, scalable, and impactful for real-world decision-making.

At GeoIgnite 2025, I spoke with Kevin about the company’s evolution, the thinking behind its rebrand, and the principles that guide his approach to product strategy. From the role of storytelling in technical innovation to the future of the EO industry, Kevin shares insights that blend clarity, practicality, and genuine passion for building solutions that matter.